Public relations

Wednesday, 12 December 2012

Anjaneya Publications Have Launched The Exponent Group Of Journals


On 28th November, 2012, Shree Aniruddha Upasana Foundation have launched the inaugural issues of the E-Journals, covering various disciplines. 

On May 6, 2010, Dr. Aniruddha Joshi (P.P. Aniruddha Bapu) has announced launching the launching of Exponent Group of Journals, one of the projects, integral to Bapu's vision of re-ushering in of Ram Rajya. 

In today's digital world, with every passing day, content is becoming more and more sophisticated and increasingly inseparable from technology. Aanjaneya Publications has positioned itself in such as manner that it able to offer solutions designed to introduce efficiencies into publishing by helping you to make a smooth transition from conventional publishing to digital publishing of your content and in the process helps you cut costs. Our focus on innovation and creativity means that we not only improve the value of your brand we also enrich your content, thereby increasing its value.

Aanjaneya Publications is your definitive resource for the print and digital publishing industry. Aanjaneya Publications is a significant player in the field of publishing in majority of Indian Languages.

Foreseeing and recognizing the need and demand in the area of digital publishing, Aanjaneya Publications has recently launched this portal for providing a digital publishing platform to its clients which can include publishers, corporate entities, etc to publish their books digitally over internet or in form of CDs, etc in any language and help readers with concept - anywhere reading !

The following E-Journals will be uploaded:

1. The Exponent Group of Journals for MBAs
2. The Exponent Group of Journals for Professional Medicine
3. The Exponent Group of Journals for Health & Health Services Information
4. The Exponent Group of Journals for Chartered Accountants
5. The Exponent Group of Journals for Shares & Stock Market
6. The Exponent Group of Journals for General Engineering
7. The Exponent Group of Journals for Information Technology
8. The Exponent Group of Journals for Electronics

The E-Journals are available to anyone who desires to update their knowledge in the field of their choice. For instance, the E-Journal for Chartered Accountants will also cater to the information needs of non-CAs who, by virtue of their knowledge and experience, handle responsibilities normally reserved for a CA, and equally cater to aspiring CAs, pursuing the course.

Source: http://samirsinh-dattopadhye.blogspot.in/2012/11/launching-of-exponent-group-of-journals.html
http://www.aanjaneyapublications.com/ 

Wednesday, 12 September 2012

ECO FRIENDLY GANESHA


GANESH MURTI CREATED FROM PAPER PULP(ECO FRIENDLY)

Eco-friendly Ganesh idols to save Mumbai's beaches

 

An Eco friendly Ganesh idols is yet another step towards protecting mother earth from toxic pollution like plastic of paris (POP).Which takes longer time to dissolve and the process of dissolution releases toxic elements in to the water body that leads to the destruction of marine life. Traditionally, clay was used to make Ganesh idols. Over the years however, plaster of Paris (POP), which is lighter and cheaper, has become the favoured material to mould these idols.

Shree Anirudha Upasana Foundation, Mumbai
 has taken up the task of spreading awareness about environment-friendly Ganesh idols. for making of Ganesh idols they are using paper pulp, which will reduce pollution and won't harm fish & water.

1. Paper pulp Ganesh murty dissolve in water within a few hours

2Colours used are natural, mostly vegetable dyes.
3. Making of Ganesh murty using paper pulp is easy and anyone can come to learn it from organisation

'Ganpati Bappa Morya Pudhalya Varshi Lavkar Ya'. We say good-bye to our beloved Ganesha, who we treated like a King. We prayed to him, fed him, called family, friends and strangers over to admire him and take his blessings.

But visiting the beach on the next day of immersion is a pathetic sight. You see the beach full un-dissolved idol limbs, polythene bags, flowers, thermocol, plastics, and toxic chemical dyes.

Traditionally, clay was used to make Ganesh idols. Over the years however, plaster of Paris (POP), which is lighter and cheaper, has become the favoured material to mould these idols.

The term "plaster" is one of the most universally used, describing a multitude of products, usually those which will provide a smooth coat to a wall or other surface. Most of the idols are made up of plaster of Paris does not disintegrate easily, the idol floats in water after immersion.

The chemical dyes and colours being used to colour them contain poisonous elements.


Eco friendly Ganpati Procedure :-

With the grace of P. P. Aniruddha Bapu, 
Shree Anirudha Upasana Foundation has prepared thousands of Eco friendly Ganesha Idols every year.

So let’s serve our motherland and save the nature. Paper pulp is made from Ram Naam Books.

(Ram Naam Books:-In this book we have to write down the Jap which is mention on the particular page e.g. RAM,SHREE RAM JAI RAM JAI JAI RAM,DATTAGURU,KRISHANA,JAI JAI ANIRUDDHA HARI. After the complication of the book writer have to submit his book to Ram Naam Bank office.All these submitted book papers are use to prepare eco friendly Ganpati) Normal news paper can also be used.

How to make paper pulp:

Remove the water content from the paper pulp. Spread the paper pulp to attain uniformity. Take 250 gms of Gum Arebica in steel utensil. Add 1.25 liters of water. Then keep the utensil on medium heat, boil it for 10-15 minutes.

Keep stirring with the help of wooden stick throughout. Filter the Gum Arebica after it cools down. Take 500gms of the paper pulp. Pour in the filtered gum arebica. Merged it is properly. Then add 2.25 kg of white ink powder. Make this mixture soft and firm as textured dough

Clean the mould with water and dry it. For fibre mould apply of Oil and Soap mixture from within. If it is a rubber mould apply Natural Shell Dust. Take the paper mache and roll it in a circular form with 1 feet radius. Use Natural Shell Dust while rolling.

Keep the rolled paper mache on the mould and start pressing it, with help of stencil brush. Remove the excess paper mache. Press the paper mache with your hands, so that the impressions of the mould would get embossed properly. In case you see any gaps, fill up the same with small piece of paper mache. Merge it properly from all sides, so that it doesn’t look like a patch. In this manner, you can fill up the front side and back side of the idol. Stick the paper pieces with the help of binding gum, leaving 1-inch distance from the border. While sticking see to it that there are no air bubbles in between. Apply 2 to 3 layers of paper pieces.

Seal the border with long dough strands. Join the moulds and tighten it. Seal the inner joints and the base with this long dough strands. Use Gum Arebica for sticking. In this manner you can also fill up the Lord Ganesha’s hands. Keep the mould for drying for 1 to 1.5 days in sunlight. Slowly open the mould either from the face portion or from the middle portion. Remove each part one by one

To smoothen the surface of Ganesha use of 80 & 120 polish paper. Be careful while polishing, else the ornaments will get defaced. For joining of Ganesha hands, use paper mache and Gum Arebica. After joining of Ganesha hands with the help of polish paper or metal file smoothen the joints.



Source: From Some Aniruddha Bapu devotees



Monday, 11 June 2012

So what’s News!




Newspapers have become an essential part of our daily life. Rather we can say every person starts his day by reading the newspaper. To imagine a single day without the newspaper is very difficult for anyone so we can understand the importance of newspapers in our day to day life.

History of Newspaper

The history of newspapers is a remarkable segment of the human experience going back some five centuries. In Renaissance, Europe handwritten newsletters circulated privately among merchants, passing along information about everything from wars and economic conditions to social customs and "human interest" features. The first printed ancestor of the newspaper appeared in Germany in the late 1400's in the form of news pamphlets. The first successful newspaper was the Boston News-Letter, begun by postmaster John Campbell in 1704.

The first newspaper in India began in 1780, with the publication of ‘The Bengal Gazette’ in Kolkata. In Maharashtra, The first Marathi fortnightly newspaper 'Darpan' was started by Balshastri Jambhekar on 6th January 1832. Balshastri Jambhekar is known as Father of Marathi journalism for his efforts in starting journalism in Marathi language. He had grasped correctly the importance and power of the print media in the coming times during British Rule in India. He was sure that it was essential to awaken the masses and the print media was the most useful tool to that end. The newspaper ‘Darpan’ was born out of this patriotism and social awareness. The newspaper was printed both in English and Marathi languages in two separate columns. Marathi was meant for the general public and English was meant for the ruling British. Many social reformers and thinkers used this media to create a spirit of unity against the British Raj during the pre-independence era. Bal Gangadhar Tilak was also one of the prominent figures who started ‘Kesari’ in 1881 for the Independence movement in India. He published two newspapers, the ‘Kesari’ in Marathi and ‘Maratha’ in English. The presence of these newspapers not only created awareness in the local community but also brought a sense of unity among many sections of the society.

Newspaper was a new idea in India at that time hence there were very few subscribers in the beginning but slowly people started appreciating it and agreed with the thoughts expressed in it. The readership grew and the newspaper became a necessary part of our life.

Importance of Newspaper

The important medium for communication of news is the newspapers. Though there are many other sources of news like Print Media, Radio and Television channels, Internet connections, wireless communications etc, no other sources can ever match the importance of newspaper in a common man’s life. Many daily newspapers are available free of charge and are accessible via PC, laptop or mobile devices, the moment they are published. While the television and internet connections provide news faster, still people prefer to read the same news through newspapers. Some reasons for its popularity are: ‘a newspaper goes with you’ and you don’t need internet connection. Newspapers are reader friendly and it’s economical.

Newspapers are called as ‘the mirrors of the society’. They reflect and report the trends and happening from all parts of the world. Newspaper focuses on social and political evils prevailing in the society. Newspapers contain a tremendous amount of news; they cover every aspect of life such as local, social, political, national, international, cultural etc.

Different Languages of Newspaper

India is a country where every region has its own language and dialect. Every state and union territory has its own official languages, and our constitution also recognizes in particular 22 "scheduled languages".  (According to Eighth Schedule)

Newspapers are published in English, Marathi, Hindi and other regional languages, so every person can read news related to their surroundings. A regional language is the language spoken in a particular area of the country. Local papers are the most sought after newspapers in India for various reasons. Regional language publications in India are doing well because of their connection to local issues. In Maharashtra, Marathi newspapers have very good circulation compared to the English dailies. Only in Urban areas like Mumbai, Pune cities, English dailies have good circulations.  The number of copies distributed, either on an average per day is called the newspaper circulation.

Sectional Reading

Newspapers are divided into different section so we can point out any relevant sections according to our requirement. There are multiple sections like Local, National, International news, Business, Political, Sports, Health, Home & decoration, Kids/youth, Arts, culture, literature and Events/movies etc.

People from all professionals need newspapers. They keep the general people well-informed to the world about the on-going activities. Well-informed public is essential for the success for democracy. Newspapers perform the duty of making people aware of everything.

Newspapers also help job seekers to find suitable jobs through the ‘wanted’ columns. Most newspapers have cartoons, comic, crossword puzzles and astrological facts. Newspapers also contain matrimonial columns, vacancies, and wanted columns.

Role of Advertisement in Newspapers

A newspaper typically generates 70–80% of its revenue from advertising, and the remainder from sales and subscriptions. It is difficult to maintain a newspaper without advertisements. The portion of the newspaper that is not advertising is called editorial content.

In recent years, the advertorial emerged. Advertorials are most commonly recognized as an opposite-editorial which third-parties pay a fee to have included in the paper. Advertorials commonly advertise new products or techniques, such as a new design.

Public Relations and Newspaper

Public Relations is the art and science of managing communication between an organization and its key publics to build, manage and sustain its positive image through media. It uses the news or business press to carry positive stories about your company or your products; cultivating a good relationship with local press representatives.

Public Relations is the opposite of advertising. In advertising, you pay to have your message placed in a newspaper, TV or radio spot. In public relations, the article that features your company is not paid for. The reporter whether broadcast or writes about your company as a result of information he or she received and researched. Public Relations plays very important role for Print as well as electronic media.

Newspapers cannot be defined by the second word—paper.  They’ve got to be defined by the first word—news. The nation rises every morning and steps into the reality with a hot cup of news being served every morning without fail.